April 26th, 2011

My Favorite Font: Hera Big

There is a brilliant type designer I found several months back: Lucas Sharp. He’s done some of the most brilliant letterform work imaginable. Finally one of his most delicate and sophisticated fonts is available for purchase. Introducing Hera Big.

Hera Big is a type family in 8 weights & 16 fonts. The family explores the motion and fluidity of the ball serif, in an evolution from its previous identity as a counterpart to the slab serif. Informed by great fat-faces from Figgins to Lubalin, but never deferring to precedent by default, Hera is a fresh mix of originality and organic form, never sacrificing function for beauty.

 

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